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Digital Marketing Do’s for SMEs

It is a common belief that most SMEs shut down because their product or service is not up to the mark or simply say, it is bad. However, the right reason for their shut down is their inability to correctly market and sell the manufactured product or service. This holds true not just for SMEs but for big companies as well. In the past few years, India has witnessed the digital explosion and therefore, online marketing can be considered as the best option for SME marketing. Notably, it is estimated that there would be approximately 700 million internet users (primarily on

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Are You An SME Business Owner? Avoid These 5 Mistakes

This blog sheds light on how an SME business owner can take full advantage of the practices to create more profits in the business. It also talks about the practices which should be minimized as they are affecting the business in a negative way. We have highlighted 5 mistakes which the SME business owners often makes and he must avoid them. Starting your own business is not just about not being answerable to anybody. It is more about being responsible for everything. When you are a small business owner, you are the sole decision maker who is responsible for every up and

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How Is Debt Financing Better than Giving Up Equity?

Debt financing & Equity financing have their own pros and cons. In this blog, we shall discuss what debt financing and equity financing are and the difference between the two. When a person leaves the confines of his job and starts his own business, he does every possible thing to take his business to new heights. To run his business smoothly, he works for long hours, travels to long distances, and invests all his savings. However, there comes a time when his funds dry up and he looks for different options to generate finances. In such situations, the best two

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Answered: Most Burning Questions About Machinery Loan Without Security

A machinery loan without security can be used to buy new machinery or to upgrade to new version. And new and upgraded machinery can result in decreased cost per unit and increased production. In this blog, we shall discuss machinery loan without security and various other aspects related to it. A business loan is a saviour for small business owners who face shortage of funds. However, there are many questions that the borrower has which often leads them away from the business loan. To ease their this difficulty, we have tried to answer all those questions in this blog in the

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MSME Registration: How To Obtain MSME Registration Certificate Online?

MSME registration is favourable for MSMEs as it enables them to take advantage of various MSME schemes offered by the government. In this blog, we shall discuss how to obtain MSME registration and what are the documents required for it. MSMEs are the backbone of the Indian economy. And to promote them, the Indian government offers a number of benefits which they can avail after the MSME registration. Here, you will get to know about the various benefits that you can reap as an MSME after the registration and how to register MSME online. What is MSME Registration? MSME stands for Micro,

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